Is it just me, or are we making some big mistakes in how we talk about big data? This crossed my mind (yet again) as I read Straight Talk About Big Data. The article starts with a suggestion for the CEO to get 5 questions answered from the executive team: Do we have a value-driven analytics strategy? Do we have the right ‘domain data’ to support our strategy? Where are we in our journey? Are we modelling the change personally?…
Predicting the future isn’t quite a mug’s game anymore. It was once the province of futurists who talked like evangelists and fortune-tellers who paradoxically could never seem to leverage their predictive abilities with a lottery ticket at their local convenience store. Today, lots of folks are into the prediction racket these days – “predictive analysis”, anyway, with an eerie degree of accuracy. It’s all thanks to Big Data – that ambiguous little term every vendor is using to sell their…
